Onchu (Mar 5 2013)

I'm a freelancer. I've been one for 14 years. I've got work up to my eyllbaes with great clients who trust me and pay me very well. My work is creatively fulfilling and I've got flexibility to make my own schedules, work from home, etc. (of course it also comes with a lot of stress, deadlines, all-nighters, etc.)I'd say the best way to improve your business in the early stages is to constantly set up meetings to show your portfolio to art directors at ad agencies, magazines, corporate art departments, etc. You can find these places by doing google searches using the name of your nearest city (i.e. San Diego Advertising Agency ). You can't be shy. Just say hi I'm a freelance designer I'd love to come in and show my portfolio. Is there an art director I can speak with? Then just show up and show your stuff. The whole goal is to pick up on other names of art directors (ask!) and then visit them as well. Sooner or later someone will latch onto you. Step 2 is to say yes to every project that comes your way. Even if this means you need to spend days learning new software and sleepless nights working to deadlines. The goal at this stage is to always be on time, always deliver what's asked, and always bill within budget (even if you eat some hours)Also:Make sure you have samples of your work available online. And post an ad on craigslist every couple of weeks if you're slow. (if you live in the sticks, post in big cities like SF, LA, NY and say you work remotely. But you know, freelancing is definitely an urban career You'll always do better if you can show up to meetings at a moment's notice)So basically always be on the lookout for new clients, always be showing your portfolio, always be adding to your portfolio, always say yes, always be learning new software and techniques, and forget about sleep!

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